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Female investor confidence on the rise

  • March 28 2022
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Female investor confidence on the rise

By Jon Bragg
March 28 2022

More than half of female investors are confident they are making the right calls.

Female investor confidence on the rise

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  • March 28 2022
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More than half of female investors are confident they are making the right calls.

Female investor

A new study has found that 51 per cent of female investors now feel confident that they are making the right decisions for their portfolios, 6 percentage points higher than a year ago.

The study by E*TRADE from Morgan Stanley also found that 41 per cent of females were dedicating more time to their portfolios and only 8 per cent said they were devoting less time.

31 per cent of women said they had traded equities more frequently within the past three months while 28 per cent were trading more derivatives.

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“While historically, many tended to associate trading the markets with men, the reality is that today there’s a whole new generation of female investors and traders who are tackling the market on their own terms,” said E*TRADE executive director of trading Mary Ryan.

Female investor

“The switch has been flipped on the narrative around trading being a male-dominated practice, and as an industry we must lean into this trend. Delivering intuitive, seamless, and useful tools is key.”

Two-thirds of females said that investing and trading apps had positively affected the way they handle their investments and half of respondents said they were now using these apps at least once a day, up from 44 per cent a year earlier.

During the past three months, 27 per cent of women said they found that they were more likely to rely on a mobile app to trade, while 29 per cent said they were more likely to seek out financial advice from an investment professional.

In a recent survey from eToro, female investors said that a desire for supplementary income and low interest rates were the main reasons why they were choosing to invest.

Domestic stocks were found to be the most popular investment both in Australia and worldwide closely followed by crypto-assets.

Research has indicated that, if women invested at the same rate as men, there would be an additional $47 billion in assets under management in Australia and US$3.22 trillion more globally.

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