Invest
Westpac and CMC Markets strengthen partnership to enhance online trading services
Invest
Westpac and CMC Markets strengthen partnership to enhance online trading services
In a significant move that underscores the evolving landscape of online trading in Australia, CMC Markets Stockbroking has been chosen as the preferred vendor by Westpac Banking Corporation to extend their strategic long-term technology and platform relationship. This collaboration will see CMC Markets providing cutting-edge technology for Westpac's online share trading services, including Westpac Share Trading and St.George Directshares.
Westpac and CMC Markets strengthen partnership to enhance online trading services
In a significant move that underscores the evolving landscape of online trading in Australia, CMC Markets Stockbroking has been chosen as the preferred vendor by Westpac Banking Corporation to extend their strategic long-term technology and platform relationship. This collaboration will see CMC Markets providing cutting-edge technology for Westpac's online share trading services, including Westpac Share Trading and St.George Directshares.
The integration process, expected to take approximately 12 months, will allow Westpac and St.George customers to access CMC's award-winning trading technology through branded web and mobile platforms. These platforms will be seamlessly integrated with Westpac's existing technology offerings. The associated costs of this integration are anticipated to be largely capitalised, with a significant revenue upside for CMC's Australian Invest business.
Lord Peter Cruddas, CEO of CMC Markets Group, expressed enthusiasm about the partnership, stating, "This is a significant and exciting opportunity for CMC Markets and continues our strong record in Australia in winning major technology partnerships with major banks. This is testament to our proven success in working with a range of major banking partners. There is no greater validation of our capabilities than when a major institution places their trust in our technology to serve their valued customers."
The collaboration is expected to enhance the trading experience for Westpac and St.George customers by providing them with access to global markets, comprehensive market analysis, and advanced trading tools. Additionally, customers will benefit from all future roadmap deliveries, ensuring they remain at the forefront of online trading technology.
Ashley Stewart, Westpac's Managing Director of Private Wealth, highlighted the rigorous selection process that led to this partnership. "Following an extensive strategic review and tender process, we've selected CMC Markets Stockbroking as our preferred platform supplier for Westpac's online share trading services which includes Westpac Share Trading and St.George Directshares," she said. "CMC is a recognised market leader in online share trading. We look forward to extending our relationship with them to deliver innovative trading features and a leading user experience, integrated with our online banking for more of our customers."
CMC Markets Stockbroking, Australia's second-largest stockbroking firm, manages over A$90 billion in assets under administration and serves more than 1.2 million share trading accounts. This new arrangement is poised to significantly bolster CMC's market presence, with the company expecting to service approximately 40% more customers and increase domestic trading volumes by about 45% post-integration.
The transaction does not require any regulatory or shareholder approval, allowing for a swift and smooth transition. The ongoing cost impact is expected to be incremental, as CMC leverages its existing technology, scale, and experience to deliver a superior service to Westpac and its customers.
Cruddas further emphasised the importance of the partnership, stating, "We are committed to delivering investors a market leading user experience and this exciting arrangement is a result of our best-in-class technology, breadth of products and our ambitious roadmap to continue to expand and innovate. Our focus now turns to supporting Westpac and St.George customers, furthering our relationship with Westpac to ensure a smooth and successful future."
This partnership marks a pivotal moment for both institutions, as they aim to elevate the online trading experience for their customers. With Westpac serving approximately 13 million customers, the integration of CMC's technology is expected to provide a significant boost to the bank's online trading capabilities.
As the financial industry continues to embrace digital transformation, collaborations like this highlight the importance of strategic partnerships in delivering enhanced services and experiences to customers. For Westpac and CMC Markets, this is an opportunity to redefine online trading in Australia, setting new standards for technology integration and customer satisfaction.
"This is very exciting for the Group, and I am excited about taking the Bank's online trading experience to the next level and beyond," Cruddas concluded, reflecting the optimism and forward-thinking approach that both companies are bringing to this partnership.
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