Borrow
Australians' trust in digital providers has decreased in last five years
Australians have little trust in organisations keeping their information secure, but the financial services industry still sits atop the list.
Australians' trust in digital providers has decreased in last five years
Australians have little trust in organisations keeping their information secure, but the financial services industry still sits atop the list.
A new report by digital security software and services company Imperva, which surveyed 1,004 Australians, found that 43 per cent of people trust those in financial services with their most valuable and sensitive data.
Financial services beat out other industries that included healthcare and government (37 per cent) and messaging services, social media, streaming services online gaming and retail which all attracted a score of less than 10 per cent.
Around 48 per cent of those surveyed that favoured financial services were over 45 years of age, while 38 per cent came from the 18 to 44 age bracket.
However, 37 per cent said they would never share their personal information, such as wage, savings and bank account details, on a digital service or app.
Meanwhile, 39 per cent said their trust in digital service providers to secure their data has decreased in the past five years and 51 per cent would stop using a company’s services altogether if they suffered a serious data breach.
“Organisations face a complete breakdown of trust unless they begin rebuilding now,” Imperva’s area vice president for Australia and New Zealand, Tony Mascarenhas, said.
“While organisations rush to introduce more digital innovations, it is vital they don’t overlook the potential security risks these new technologies create. Data breaches can have a real and lasting impact - from downtime and fines to loss of revenue and damaged brand reputation.
“Prevention is always going to be better than the cure, which is why data-centric security must be part of every organisation’s strategy in 2022.”
The findings come after ASIC alerted consumers about a rise in investment scams impersonating companies or financial investment firms in March.
The corporate regulator warned that scammers often make contact through Gmail and Outlook email accounts and that their contact details do not match the information published on the legitimate company’s website.
RELATED ARTICLES
Banking
PayPal Open Debuts in Australia: A Unified Platform for Business Growth
Sydney, 14 October 2025 – In a significant move to bolster commerce capabilities for businesses across Australia, PayPal has officially launched its new merchant platform, PayPal OpenRead more
Banking
RBA holds interest rates steady at 3.6% amid strong labour market and inflation concerns
In a widely anticipated move, the Reserve Bank of Australia (RBA) announced that it would maintain the cash rate at 3.6%. The decision was unanimous, reflecting a cautious approach as the central bank ...Read more
Banking
Hardship is the new conduct frontier: A bank’s playbook for turning ASIC scrutiny into ROI
ASIC has put financial hardship on its 2025 enforcement radar, shifting lender performance from a customer service problem to a board-level conduct risk. This case study examines how an Australian ...Read more
Banking
RBA flags price uplift as Home Guarantee expansion accelerates: what it means for banks, builders and the bottom line
Australia’s expanded Home Guarantee Scheme (HGS) has been brought forward to 1 October, compressing a multi‑year policy shift into weeks. The RBA expects the changes to lift borrowing capacity and add ...Read more
Banking
ASIC's crackdown on private credit sector gains support from industry veteran
In the wake of the Australian Securities and Investments Commission's (ASIC) recent regulatory actions, Richard Woodhead, Founder and Managing Director of GPS Investment Fund, has voiced strong ...Read more
Banking
Why central banks are ditching Treasuries for gold and what it means for business leaders
Gold’s renaissance is no longer just an investor narrative; it’s a reserve‑management strategy. Multiple reports indicate central bank gold holdings now exceed US Treasuries by value for the first ...Read more
Banking
AMP Bank GO strengthens fraud protection with innovative security measures
AMP Bank GO has emerged as a formidable player in the fight against financial fraud, with its innovative security measures setting new standards in the digital banking sector. Since its launch in ...Read more
Banking
APRA’s hybrid exit is a A$43bn catalyst: who captures the flow—bank credit or private credit?
Australia’s phase-out of bank hybrids isn’t just a regulatory clean-up—it’s a forced portfolio reallocation the size of a mid-tier super fund. Read more
Banking
PayPal Open Debuts in Australia: A Unified Platform for Business Growth
Sydney, 14 October 2025 – In a significant move to bolster commerce capabilities for businesses across Australia, PayPal has officially launched its new merchant platform, PayPal OpenRead more
Banking
RBA holds interest rates steady at 3.6% amid strong labour market and inflation concerns
In a widely anticipated move, the Reserve Bank of Australia (RBA) announced that it would maintain the cash rate at 3.6%. The decision was unanimous, reflecting a cautious approach as the central bank ...Read more
Banking
Hardship is the new conduct frontier: A bank’s playbook for turning ASIC scrutiny into ROI
ASIC has put financial hardship on its 2025 enforcement radar, shifting lender performance from a customer service problem to a board-level conduct risk. This case study examines how an Australian ...Read more
Banking
RBA flags price uplift as Home Guarantee expansion accelerates: what it means for banks, builders and the bottom line
Australia’s expanded Home Guarantee Scheme (HGS) has been brought forward to 1 October, compressing a multi‑year policy shift into weeks. The RBA expects the changes to lift borrowing capacity and add ...Read more
Banking
ASIC's crackdown on private credit sector gains support from industry veteran
In the wake of the Australian Securities and Investments Commission's (ASIC) recent regulatory actions, Richard Woodhead, Founder and Managing Director of GPS Investment Fund, has voiced strong ...Read more
Banking
Why central banks are ditching Treasuries for gold and what it means for business leaders
Gold’s renaissance is no longer just an investor narrative; it’s a reserve‑management strategy. Multiple reports indicate central bank gold holdings now exceed US Treasuries by value for the first ...Read more
Banking
AMP Bank GO strengthens fraud protection with innovative security measures
AMP Bank GO has emerged as a formidable player in the fight against financial fraud, with its innovative security measures setting new standards in the digital banking sector. Since its launch in ...Read more
Banking
APRA’s hybrid exit is a A$43bn catalyst: who captures the flow—bank credit or private credit?
Australia’s phase-out of bank hybrids isn’t just a regulatory clean-up—it’s a forced portfolio reallocation the size of a mid-tier super fund. Read more
